Apr 12, 2012

I’ve had the good fortune to work with some reasonably large email databases in my time (well, large for New Zealand perhaps). I’ve been involved with various online email marketing services and have done the hard yards in terms of cleaning huge spreadsheets of email addresses before uploading and even entering email address after email address...

Mar 21, 2012

Marmite’s a funny thing. In the UK I pretty much grew up on Marmite. Nothing else compared. Since moving to New Zealand, I’ve managed to train myself to appreciate either NZ Marmite or even Vegemite, but when I try the UK version again, it tastes a bit odd in comparison. Why am I rambling about Marmite? Well unless you’ve been living under a...

Feb 28, 2012

Power companies have a bit of an easy time in New Zealand for one single reason: their customers aren’t aware of the alternative energy providers out there and have never bothered to compare. Powershop has been doing plenty of advertising since they launched a couple of years back and that’s helped to alert New Zealanders of the various options they...

Feb 20, 2012

Wow. Just yesterday my mum expressed amazement at how one word from Stephen Fry (“wow”) about her favourite musician, John Gomm, sparked a huge media interest and shot John Gomm to new levels of fame. Not surprising considering Stephen Fry has almost 4 million followers on Twitter. It doesn’t take a genius to realise his Tweets have far...

Jan 12, 2012

I’ve decided I’m going to run a bit of a tips series on here. It’ll primarily be aimed at those that are in some way responsible for any online aspect of a small to medium business. Reason being, there are so many Social Media channels out there and the documentation that goes with each can be very lengthy and cumbersome (yes I spelt it right)....

Dec 23, 2011

This afternoon, 23rd December 2011, Christchurch was hit by yet another significant aftershock. And to be frank, we’re pretty bloody over it by now. Like much of the city, I was at work when it happened and it was definitely another one that required getting under the desks. It was a 5.8 that hit us, 8km deep and approximately 20km NE of Lyttelton. Driving...